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Fore! The Planet works with golf clubs to improve their golfer experience and become more profitable through sustainability! We offer on-course initiatives such as water refilling stations and recycling units, as well as sustainable golf shop brands such as REFLO and Re:Water.


According to Statista, the UK generates over two million metric tons of plastic waste each year.

That's 36kg per person.

We also know that the UK consumes over two and a half billion litres of bottled water every year.

That's at least 70 x 500ml bottles per person.

We gathered extensive research on sales of bottled water at golf clubs. On average, 3,280 bottles of water are sold in every golf shop each year and less than 10% of these golf clubs had recycling stations on the course.

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We know that over two million pieces of litter are dropped every day in the UK, costing £663 million annually to clean up. The pieces of litter that are not collected will end up in streams and rivers and eventually in the ocean.

Globally, 8 million pieces of plastic end up in our oceans every day. 

In the ocean, plastic waste and pollution injures and kills fish, seabirds and marine animals.


More than 1 million seabirds and 100,000 marine animals die from plastics pollution every year.


It's not the strongest of the species that survive, nor the most intelligent, but the ones most responsive to change.

Charles Darwin


Our golf club initiatives remove traditional, environmentally damaging practices by offering profitable, sustainable solutions.



We distribute our own-brand range of stylish, eco-friendly golf shop products, as well as REFLO (apparel) and Re:Water (bottled water). 


Our company helps tackle the planet's environmental issues by planting one tree for every product sold and partnering with 1% For The Planet. 

Bird-Eye View Of Golf Course
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